Whether you’re running a brand-new startup or a 5-year-strong business, you are bound to get stuck at some point or another.
It’s nothing to be ashamed of! Many entrepreneurs will face this, if they haven’t already. The most important part is knowing what to do when you get stuck so you and your team can move forward with resilience and strategy.
Get Unstuck by Becoming Resourceful
One of the best ways to break free from business stagnation is to use what’s already available to you. Whether your roadblock is financial, team-related, or due to a mistake, your solution might be closer than you think.
Start by evaluating your own response. The way you communicate in a crisis can either boost morale or tank it. Use uplifting language and remind your team that setbacks are temporary.
Then, tap into your network. All those coffee chats and online connections? Now’s the time to lean into them. You never know which introduction or piece of advice could unlock your next big breakthrough.
If you’re still building your network, consider developing essential virtual assistant skills to help take the pressure off your plate.
Change Your Perspective
What if you have hit your ceiling within your sales? Sometimes offering large discounts for your most loyal customers isn’t the answer.
Try taking a step back and look at your sales from a larger scale. Set your goals for the entire year and then take a look at the statistics. You’ll be able to see the trends of your largest sales and what likes and dislikes that your customers have. It will open a whole new door to the way you grow your business.
Do Some Research
It is not a crime to take a look at what your competitors are doing! Take some time to investigate their social media ads, emails and newsletters. Maybe you’ll find some inspiration to improve what you’re doing
This does not make you un-original. It just means that you may not know all of the best ways to reach your audience. The good news is you’re not the only one. The reason everyone has expanded so much on the media is because one person followed the leader, and here we all are.
Running into a wall from time to time is inevitable, but after a while can become discouraging. Take a deep breath, a couple steps back and you’ll realize the way out isn’t too far away!